Fortune 500 IT company
Promoting your event is a natural extension of our lead generation. Our core competency lies in delivering the right audience, every time. ROI provides capable event managers to ensure that every facet of your event is successful. We extend these services to seminars, webinars, matchmaking events, journalist tours, international trade events and others.
ROI event promotion services and their benefits:
- Quality audience identification: ROI first discusses the criteria of your lead generation strategy. We then research and identify your target audience, qualifying prospective attendees based on these criteria, and secure attendee registration and confirmation.
- Market Intelligence: ROI understands that not all surveyed companies will be available to attend your event. As such, we still gather intelligence on these companies, as we recognize the value and future potential in these leads.
- Marketing and promotion: ROI promotes the event via relevant social and media networking sites, email pushes, phone follow-ups, e-registrations and landing pages, and other direct marketing campaigns. We further coordinate invitation and collateral creation, collaboration with local partners and sponsors, and media and public relations.
- Planning and event coordination: ROI provides comprehensive budget review, agenda development, invitee list review and management, speaker management and support, and event follow-up support. All activities are optimized with your global lead generation objectives in mind.
- Logistics support: ROI assists with venue selection, on-site logistics and contract negotiations with suppliers, event coordination and on-site management and staffing.